Thursday, January 19, 2012

Interview with Irene Greif on Social Business - What and Why

The former Center for Social Software is now the Center for Social Business. There are many reasons for changing our name. The main one is that our research has become focused on helping our clients transform themselves into social businesses.

The first question to ask and understand is, "What is a social business?"  Watch this Lenny Liebmann, IT columnist, interview with Irene Greif, the Director of the Center, as she explains how a social business looks and acts.